Avenue – Dusty White
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Avenue is a wall-to-wall carpet, woven in a cut pile technique, designed to bring a soft, plush feel to any space. Its solid, understated palette provides a timeless foundation for interiors and can be ordered either as a wall-to-wall carpet or as a made-to-measure rug with edge binding. For made-to-measure rug use, a rug pad is recommended.
Avenue is suitable for both homes and commercial spaces. A composition of 80% wool and 20% nylon gives it a high level of comfort while ensuring the durability and resilience needed for high-traffic environments. Refined in appearance and built to perform, Avenue is made to endure.
Product Details
– Machine tufted cut pile design. 12.5 mm thickness.
– Wool for natural warmth and softness, nylon for lasting durability.
– Designed in Stockholm. Made in the United Kingdom.
– UK CA Certified.
Material
– 80% premium wool, 20% nylon.
– Luxury rating 5 (maximum rating).
– Made in the United Kingdom.
– Designed in Stockholm.
– UK CA Certified.
Requirements
Wall-to-wall – Fixed width
Minimum requirement: 13x5 ft
Maximum requirement: 13x82 ft
Wall-to-wall – Flexible width
Minimum requirement: 5x5 ft
Maximum requirement: 13x82 ft
Lengths exceeding 82 ft are delivered as two separate pieces.
Rug Sample
See it, and feel it, in your own home. The sample offers a glimpse of the full size rug, allowing you to feel the texture, admire the color, and envision the design in your space. Samples are not possible to return.
Rug samples are available without serging.
Size & Edge Finishing
When measuring for wall-to-wall installation, we recommend adding 2% (at least 2" on each side) to allow for adjustments and natural variations.
Made-to-measure rugs are crafted for durability, featuring machine-stitched serging along the edges for a clean and long-lasting finish.
Performance & Use
Designed for refined living spaces and high-traffic commercial environments. It is compatible with underfloor heating—please confirm suitability with your heating system manufacturer—yet not recommended for enclosed areas with excessive humidity and limited ventilation, such as basements.
It carries a Class Cfl-s1 fire rating and features an action backing, providing enhanced support and dimensional stability. For made-to-measure rugs, the addition of a rug pad is advised to elevate comfort and ensure a secure placement.
Allow the unwrapped rug to acclimatize to the local ambient conditions (min. 24 hours) before fixing it in place. Installation is to be arranged and carried out by the customer.
Care Advice
– Vacuum gently with a flat nozzle.
– Avoid beater bars or brushes.
– Shedding will reduce over time.
– Trim, don’t pull, loose threads.
– Blot stains immediately; don’t rub.
– Avoid harsh chemicals.
– Contact a professional for tough stains.
Shipping & Returns
Shipping
Free standard delivery in the continental USA. Standard delivery time is 3-6 business days. All orders are shipped from our warehouse in Georgia and delivered to your front door by FedEx, UPS, or Freight Delivery.
Delivery time is an approximation. Tracking info is emailed to you before delivery as soon as your order is shipped. For full details, please review our shipping and delivery terms.
Returns
If you're not completely satisfied, our 30-day return policy applies—excluding custom rugs and curtains.