E-Commerce Content Writer

We are looking for an E-Commerce Content Writer to join our Nordic Knots team in Stockholm. We are searching for an experienced writer with a strong editorial eye and the ability to craft both inspiring brand storytelling and clear, conversion-driven product communication. You should be highly organised, detail-oriented and motivated by shaping how Nordic Knots is expressed across the digital shopping experience.

The Role

As E-Commerce Content Writer, you will play a central role in developing content that strengthens our brand while improving the clarity and performance of our site experience. You will support the E-commerce and Marketing teams in scaling high-quality content production across product launches, category expansions and commercial campaigns.

This role combines structured content development with hands-on execution. You will contribute to improving how customers understand our products, navigate our assortment and engage with Nordic Knots across key digital touchpoints.

This role reports to the E-Commerce Director.

Your Responsibilities

  • Write and optimise product descriptions, category texts and UX microcopy
  • Develop campaign headlines, landing page content and merchandising narratives
  • Support CRM communications including lifecycle emails, launches and key trading moments
  • Collaborate closely with designers and marketing teams on campaign execution and content structure
  • Ensure consistency in tone of voice and messaging across all digital customer touchpoints
  • Support SEO content initiatives, structured content production and localisation workflows
  • Contribute to improving content clarity, product education and conversion performance

About You

  • Degree in Communications, Journalism, Marketing or a related field
  • Minimum 4 years professional writing experience within e-commerce, retail or design-led consumer brands
  • Fluent in English and Swedish, with excellent written communication skills in both languages
  • Strong attention to detail and the ability to switch between brand storytelling and performance-focused writing
  • Structured, proactive and comfortable working towards deadlines in a fast-moving environment
  • Experience working with SEO content, localisation processes or content systems is a plus
  • Interest in interiors, design or premium consumer brands is a plus

Nordic Knots

Nordic Knots was founded in 2016 by Liza Laserow, Fabian Berglund and Felix Berglund. We are a fast-growing direct-to-consumer Scandinavian interior design brand with the USA as the major market.

Nordic Knots was born from a culture of thoughtful design that lasts beyond seasons and trends. Fusing function and aesthetics with a Scandinavian sensibility, we craft timeless textiles for the modern home. We believe that great textiles are foundational and can transform a house into a harmonious home — framing the most beautifully curated lives.

The head office as well as the flagship store is located at Birger Jarlsgatan in central Stockholm. We have a constantly growing team in both Sweden and the USA.

What We Offer

We are a driven team with high ambitions and an entrepreneurial, open-minded culture where new ideas and initiatives are encouraged. At Nordic Knots, everyone plays a meaningful role in contributing to our continued growth.

We value diversity and inclusion and welcome applicants who bring different perspectives, experiences and ideas to our team.

Location

This position is based at our Stockholm headquarters.

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